For some businesses it’s much more cost effective to learn to catch fish rather than be given them by your agency. We have a long tradition of catching fish, why not let us teach you so you can survive in Google’s search ecosystem without a guide?
SEO training can take several forms, from high level for your marketing department to more specific areas of your business.
Good SEO today means having a high quality website across a large range of factors and in order to beat your competitors you need to ensure that everyone involved in the management and creation of your site is hunting the same seal.
Technical SEO
In house developers and designers on larger sites can benefit greatly from how to create highly crawlable, Google friendly sites and ensure that JavaScript frameworks are fully renderable to Googlebot and other search engines.
Content
Content is possibly the most important ranking factor in SEO today. Your content strategists and copywriters already know how to make your content sell for you, but there are specific considerations when writing SEO friendly content that they should know about.
Search Console & SEO Platforms
Learn about the most commonly used SEO platforms and how to get the best out of them.
Search Console
Search console is by far the most prime of SEO tools. It’s free, used by all SEO professionals, is provided by Google and it’s free.
Search console has gone through a lot of changes over the years. It’s a top-down tracking tool where Google tells you, the site owner, what traffic it is sending to your site, what search terms your site ranks for and has some useful diagnostic tools. It’s also where you can ensure and analyse the indexation of your xml sitemaps.
We can also help you get the most out of platforms and software you may already use such as SEMRush, DeepCrawl, Screaming Frog, AHREFS and Majestic SEO, as well as many others.